Physicians and the Pharmaceutical Industry: Going Forward, What Will Their Relationship Be Like?
From the traditional logic of interruption, to calls for a “self-service”😳 format thanks to digital technology The dramatic impact of the global health crisis caused by the COVID19...
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WTF is Clubhouse?
They say that by talking, people can understand each other. If only it were that simple! A week ago I received an invitation to join this new social network. For the time being, yo...
Continue readingHow 5G is going to Impact the Digital Economy?
Connectivity plays a major role in enhancing our lives and here’s the path opening to a radical change in our lives as well as the global digital economy. The much awaited future o...
Continue readingAugmented Reality in the Future of Marketing
Augmented reality (AR) has been supporting companies through innovative marketing activities and strategies. The AR platform demonstrates considerable ROI and traceable user data m...
Continue readingTikTok and Opportunities of this Platform for Social Branding
TikTok was launched a couple of years ago by a Chinese software development company; ByteDance and today, TikTok is probably one of the most popular social networking platforms all...
Continue readingMi First Step
My name is Paula Alvear. I joined Ideagoras when I was 22, back in September 2019. At that point in time, I felt like a kid in a ball pit. I had to find myself in an absolutely unk...
Continue readingVoice Interaction
Voice interaction is more natural and convenient Voice technology is poised to become the company’s primary user interface with the proliferation of artificial intelligence (...
Continue readingWhy healthcare will never be the same
The COVID19 pandemic has affected the planet in every possible way. It has meant a 180º change in the perception of life, of the economy, and of course, health. More than 7.32 mill...
Continue readingStop Complaining, Start Solving
I took away this message, a call to action after attending the ExO World Summit virtual congress on April 14-16, organized by the OpenExo community and led and coordinated by Salim...
Continue readingLiving by Your Wits The Fine Art of Social Media
I always knew that I wanted to study Art. But, like everyone else, I always wondered whether one could really carve out a future through it. Of course, those anxieties were fanned...
Continue readingIs Social Media Marketing a “Commodity” Service?
Peter Diamandis, a renowned futurist and co-founder of Singularity University, stated in a recent blog post entitled How Advertising Will Get Way More Personal – and Then Van...
Continue readingPharma social media – then and now
The online world of social media is now more than twenty years old, with the first recognisable social media site, Six Degrees, launching in 1997. The big platforms that we know a...
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