Just a couple of weeks ago there was a widespread feeling that this network was going down the drain: messages of farewell from tweeters, posts with the addresses of users on other...

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The heart has its reasons that reason does not understand”. Blaise Pascal I have always liked the quote by this famous French mathematician and philosopher so I have used it countl...

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Zeitgeist is a German term associated with Hegel’s philosophy of history. It might be translated as “the spirit of a time,” alluding to the intellectual and cultural milieu o...

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One of the first, most active groups in the early days of the Web2 were health professionals, especially doctors. People like Fernando Casado, Ana González Duque, Rafael Bravo, Enr...

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I’ve been exploring several decentralized social networking initiatives. The experience, at first, may seem similar to traditional ones, but the key difference is that they run on...

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A couple of years ago I wrote a post entitled “Social Networks 2020: Disenchantment and Evolution” in which I shared my concerns about the status of the social media born during th...

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In my teens, the first pair of name-brand sport shoes I ever got were Adidas’s legendary Rome model. Since then, Adidas is a brand that has always been part of my life, perha...

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I’ve been working for some time on understanding Blockchain, the operating system of the new digital era that is allowing us to migrate from the “internet of knowledge” to the “int...

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Our founder and CEO, Ángel González, is interviewed by Leticia Polese, communications manager at Audiense Ángel González has spent nearly 40 years in advertising. He began his care...

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The first meaning of the English word “rogue” is what in Spanish we could call a canalla. The truth is that I didn’t know this Anglo-Saxon term until I read a post by Wendy B...

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I can feel your eyes rolling from reading the title. “Not again, not one more article on the terrible effects of digitalization and the unparalleled detriment to everyone’s mental...

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This summer the book Creative Confidence, by the brothers Tom and David Kelley, came into my hands, which I recommend reading. As you know, the Kelley brothers are the founders of...

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